This blog is filled with practical ideas and tips on personal development for individuals and business professionals. I am a master teacher and global traveler. I share my ideas daily to help others improve their lives.
Monday, January 21, 2013
Motivational Speakers - Allow your Dreams to Soar in 2013
Motivational Speakers - What are the Benefits of Showing and Feeling Gratitude?
Motivational Speakers
What are the Benefits of Showing and Feeling Gratitude?
Improve your Health
Improving your Relationships
Inviting Financial Wealth into your Experience
Gratitude is a Choice
Remind yourself to be Grateful
Author: Andrew Horton Motivational Speakers
Monday, May 16, 2011
Now is the Time to Start Investing in YOU!!!!
Are you one of those people that can state every sports statistic about every player in your favorite sports team, but when asked, do not even know what you bank balance or net worth is. People invest so much of their available time into looking at other people’s statistics that they neglect the most important stats, namely those that relate to their own success. If you want to begin making real and meaningful positive changes in your life, stop focusing on others peoples successes and statistics and start to investing time into your own future and statistics.
Imagine what you could achieve if you started to Invest your time as follows:
1) Instead of reading the sports page – Read a self-improvement book
2) Stop listening to the radio in your car – Listen to an instructional CD.
3) Spending your evenings and weekends watching sport on television – Watch a DVD from a great seminar or read an instructional book.
4) Spending hours talking about sports statistics – Talk about your goals and plans and how you can help each other achieve them.
5) Stop reading gossip magazines – Read magazines such as Success magazine that will help you to learn and improve
6) Stop watching reality shows – Focus on your own reality and plans for success
7) Gossiping about other people and their difficulties – Discuss your challenges, the lessons you learned and your plans for continual growth and improvement.
As one of the motivational speakers that views life differently, I ask you to think about the following.
1) How do you think your life would change if you began to make these small shifts and you invested your available time more prudently?
2) Do you think your own scores and statistics would begin to change? Would your bank balance change, how about your level of skill and knowledge? The victories you would be celebrating would be your own and not those of other people.
There is obviously a place for everything in your life and I am by no means saying that you must cut all entertainment out of your life. I am saying that you should aim to change your current ratio of 50 hours of entertainment to one hour of education. Work to convert this ratio to a more favorable ratio of 5 Hours of entertainment to one hour of education. Could you imagine the all the positive changes that would begin to happen in your life, if you invested ten times more of your available time into improving and growing? How do you think your success ratios would change?
The way to completely transform your life and to begin seeing the positive changes you desire starts with you shifting your life away from constant entertainment toward more education. The measure of your future success will be in how you manage to balance the amount of time you spend watching other peoples dreams unfold vs. how much time you invest into making your own dreams come true. Imagine how amazing your life would be if you invested as much time and energy into your life as those people that you watch and admire, so much, invest into theirs.
Author: Andrew Horton Motivational Speakers
Best Motivational Speakers in South Africa
http://www.andrewhorton.co.za
Sunday, May 15, 2011
Marketing your Small Business using Social Media
Marketing your Small Business using Social Media
There is a huge shift and transformation going on in the online world. Social media has made an interesting and very effective marketing medium available to small business. This gives clever marketers a free tool to not only communicate with their market place, but to also receive feedback almost instantly as well. This feedback is a fantastic way of getting to understand the needs within your market and to get to understand new or changing trends that you can turn into opportunities.
Social media allows people in your market to communicate with the person behind the product. The smart marketers must understand the soft triggers within their markets and must direct their message toward influencing people to want to purchase your product. Customers can get involved in a conversation with a real person and if they need support they will be communicating with someone that can assist them, either by phone or email.
The real art of using social media to market your business is not about starting a facebook page, writing a daily blog or tweeting throughout the day. It is about emotion, listening and communicating to a select few people that want what you have to offer for sale.
Building massive lists of people that do not need what you offer is pointless and will merely consume your valuable time. Success in social media is not about the size of your lists on facebook, twitter and your blog. It is all about how you manage to convert the people on your lists into long term customers. Use technology to speak to the right people and awaken their emotion. Get them to know, like, trust and see value in what you have to offer and you will become very successful.
To successfully market your business using social media, requires thought, planning and a commitment to listen to the conversation on facebook, twitter and LinkedIN. When you get a feel for where the people that would use your products and services can be found and you understand what they want. Then and only then is it time to become part of the conversation.
It would also serve you well to take a look at the corporate trend setters such as Kodak, dell computers and Starbucks. Take a look at what they are doing with blogs, facebook fan pages, their strategy on twitter and YouTube. They are all doing a pretty good job of using all these forms of media to promote their companies. Observing what they are up to, will give you a great background and feel for what is working right now.
Dell for example uses their facebook fan page to build loyalty with their customers. www.facebook.com/DellSocialMedia This page was created to offer a social media resource that allows Dell to target a demographic outside of their traditional market. The Coco Cola fan page on facebook is run by two people not employed by Coca Cola. www.facebook.com/cocacola was a page started by two fans of Coca Cola. They rewarded the two people that started the page with a free trip to Altanta for their efforts in starting the page. This free trip was widely publicized as Coca Cola was hoping that more people would become loyal fans too.
If you are to succeed with the social media strategy, you must be authentic, passionate and you must be transparent in all your communications. When you commit to make social media work for your business you cannot just dip your toe in to the conversation pool and hope to become successful. You must commit to become a leader and be viewed as an expert in your field. Constantly provide good quality content and lead your conversations with integrity.
Author: Andrew Horton Inspirational Speaker
http://www.andrewhorton.co.za